James Cook University Subject Handbook - 2024
For subject information from 2025 and onwards, please visit the new JCU Course and Subject Handbook website.
CP3401 - e-Strategic Management
| Credit points: | 03 |
| Year: | 2024 |
| Student Contribution Band: | Band 2 |
| Prerequisites: | MINIMUM OF 24 CREDIT POINTS |
| Administered by: | College of Science and Engineering |
Subject Description
- In this subject, students investigate enabling information, communication technologies and the "big picture" ramifications for e-strategic management in a global market. Students explore applications of current technologies combined across disciplines to gain competitive advantages, increase growth, enter emerging markets and maintain current markets. The synthesis and analyses will cover e-business, e-commerce, e-marketing, e-government and e-tourism.
Learning Outcomes
- critique the main elements of an e-business
- develop an e-business strategy for a company
- evaluate the components of a business model
- analyse the privacy and legal issues surrounding e-business
Subject Assessment
- Written > Test/Quiz 1 - (30%) - Individual
- Oral > Presentation 1 - (10%) - Individual
- Written > Project report - (30%) - Individual
- Written > Technical report - (30%) - Individual
Note that minor variations might occur due to the continuous subject quality improvement process, and in case of minor variation(s) in assessment details, the Subject Outline represents the latest official information.
Inadmissible Subject Combinations: CP5636
Availabilities
JCU Brisbane, Trimester 1, Internal | |
| Census date: | Thursday, 22 Feb 2024 |
| Study Period Dates: | Monday, 29 Jan 2024 to Saturday, 27 Apr 2024 |
| Coordinator(s): | Professor Ickjai Lee DR Art Suwanwiwat |
| Lecturer(s): | MS Jo-Anne Clark |
| Workload expectations: | The student workload for this 3 credit point subject is approximately 130 hours.
|
JCU Brisbane, Trimester 2, Internal | |
| Census date: | Thursday, 13 Jun 2024 |
| Study Period Dates: | Monday, 20 May 2024 to Saturday, 24 Aug 2024 |
| Coordinator(s): | Professor Ickjai Lee |
| Lecturer(s): | MS Jo-Anne Clark |
| Workload expectations: | The student workload for this 3 credit point subject is approximately 130 hours.
|
JCU Brisbane, Trimester 3, Internal | |
| Census date: | Thursday, 10 Oct 2024 |
| Study Period Dates: | Monday, 16 Sep 2024 to Saturday, 14 Dec 2024 |
| Coordinator(s): | DR Kranthi Addanki |
| Lecturer(s): | MS Kiran Kaur |
| Workload expectations: | The student workload for this 3 credit point subject is approximately 130 hours.
|
JCU Singapore, Study Period 51, Internal Usually available in even-numbered years. | |
| Census date: | Thursday, 07 Mar 2024 |
| Study Period Dates: | Thursday, 15 Feb 2024 to Friday, 26 Apr 2024 |
| Coordinator(s): | Professor Ickjai Lee DR Art Suwanwiwat |
| Lecturer(s): | DR Alan Ang |
| Workload expectations: | The student workload for this 3 credit point subject is approximately 130 hours.
|
JCU Singapore, Trimester 3, Internal Usually available in even-numbered years. | |
| Census date: | Thursday, 10 Oct 2024 |
| Study Period Dates: | Monday, 16 Sep 2024 to Saturday, 14 Dec 2024 |
| Coordinator(s): | DR Kranthi Addanki |
| Lecturer(s): | DR Fatemehghazalnaz Sharifonnasabi |
| Workload expectations: | The student workload for this 3 credit point subject is approximately 130 hours.
|