James Cook University Subject Handbook - 2023
For subject information from 2025 and onwards, please visit the new JCU Course and Subject Handbook website.
CP3401 - e-Strategic Management
| Credit points: | 03 |
| Year: | 2023 |
| Student Contribution Band: | Band 2 |
| Prerequisites: | MINIMUM OF 24 CREDIT POINTS |
| Administered by: | College of Science and Engineering |
Subject Description
- In this subject, students investigate enabling information, communication technologies and the "big picture" ramifications for e-strategic management in a global market. Students explore applications of current technologies combined across disciplines to gain competitive advantages, increase growth, enter emerging markets and maintain current markets. The synthesis and analyses will cover e-business, e-commerce, e-marketing, e-government and e-tourism.
Learning Outcomes
- critique the main elements of an e-business
- develop an e-business strategy for a company
- evaluate the components of a business model
- analyse the privacy and legal issues surrounding e-business
Subject Assessment
- Written > Test/Quiz 1 - (30%) - Individual
- Oral > Presentation 1 - (10%) - Individual
- Written > Project report - (30%) - Individual
- Written > Technical report - (30%) - Individual
Note that minor variations might occur due to the continuous subject quality improvement process, and in case of minor variation(s) in assessment details, the Subject Outline represents the latest official information.
Inadmissible Subject Combinations: CP5636
Availabilities
Cairns Nguma-bada, Study Period 2, Internal | |
| Census date: | Thursday, 24 Aug 2023 |
| Study Period Dates: | Monday, 24 Jul 2023 to Friday, 17 Nov 2023 |
| Coordinator(s): | DR Art Suwanwiwat |
| Lecturer(s): | DR Art Suwanwiwat |
| Workload expectations: | The student workload for this 3 credit point subject is approximately 130 hours.
|
JCU Brisbane, Trimester 1, Internal | |
| Census date: | Thursday, 09 Mar 2023 |
| Study Period Dates: | Monday, 13 Feb 2023 to Saturday, 13 May 2023 |
| Coordinator(s): | DR Art Suwanwiwat |
| Lecturer(s): | MS Jo-Anne Clark |
| Workload expectations: | The student workload for this 3 credit point subject is approximately 130 hours.
|
JCU Brisbane, Trimester 2, Internal | |
| Census date: | Thursday, 22 Jun 2023 |
| Study Period Dates: | Monday, 29 May 2023 to Saturday, 26 Aug 2023 |
| Coordinator(s): | DR Art Suwanwiwat |
| Lecturer(s): | MS Jo-Anne Clark |
| Workload expectations: | The student workload for this 3 credit point subject is approximately 130 hours.
|
JCU Brisbane, Trimester 3, Internal | |
| Census date: | Thursday, 05 Oct 2023 |
| Study Period Dates: | Monday, 11 Sep 2023 to Saturday, 09 Dec 2023 |
| Coordinator(s): | DR Art Suwanwiwat |
| Lecturer(s): | MS Jo-Anne Clark |
| Workload expectations: | The student workload for this 3 credit point subject is approximately 130 hours.
|
JCU Singapore, Study Period 52, Internal | |
| Census date: | Thursday, 03 Aug 2023 |
| Study Period Dates: | Monday, 10 Jul 2023 to Friday, 13 Oct 2023 |
| Coordinator(s): | DR Art Suwanwiwat |
| Lecturer(s): | DR Alan Ang |
| Workload expectations: | The student workload for this 3 credit point subject is approximately 130 hours.
|
Townsville Bebegu Yumba, Study Period 2, External | |
| Census date: | Thursday, 24 Aug 2023 |
| Study Period Dates: | Monday, 24 Jul 2023 to Friday, 17 Nov 2023 |
| Coordinator(s): | DR Art Suwanwiwat |
| Lecturer(s): | DR Art Suwanwiwat |
| Workload expectations: | The student workload for this 3 credit point subject is approximately 130 hours.
|
Townsville Bebegu Yumba, Study Period 2, Internal | |
| Census date: | Thursday, 24 Aug 2023 |
| Study Period Dates: | Monday, 24 Jul 2023 to Friday, 17 Nov 2023 |
| Coordinator(s): | DR Art Suwanwiwat |
| Lecturer(s): | DR Art Suwanwiwat |
| Workload expectations: | The student workload for this 3 credit point subject is approximately 130 hours.
|