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James Cook University Subject Handbook - 2022

For subject information from 2025 and onwards, please visit the new JCU Course and Subject Handbook website.

BU4073 - Research Methods and Analysis

Credit points:03
Year:2022
Student Contribution Band:Band 4
Administered by:College of Business, Law & Governance (pre 2023 PCS)

Students must undertake both BU4072 and BU4073 concurrently.

Subject Description

    This subject develops research strategies and methodological skills and analyses relevant to business research. Topics considered include case studies, survey methodology, questionnaire construction, field work techniques, simulation methods, focus groups and index construction. Multiple data analysis techniques are addressed. Emphasis is placed on the intelligent interpretation of information.

Learning Outcomes

  • develop awareness of research as a process
  • develop knowledge of a variety of research methods
  • develop knowledge of a range of data analysis techniques

Subject Assessment

  • Written > Examination - In class - (50%) - Individual
  • Method Assignment - (25%) - Individual
  • Individual Advanced Statistics Assignment - (25%) - Individual

Note that minor variations might occur due to the continuous subject quality improvement process, and in case of minor variation(s) in assessment details, the Subject Outline represents the latest official information.

Inadmissible Subject Combinations:  BU4065

Availabilities

Townsville, Trimester 1, Internal

Census date:Thursday, 10 Mar 2022
Study Period Dates:Monday, 14 Feb 2022 to Saturday, 14 May 2022
Coordinator(s):
Assoc. Professor Hera Oktadiana
Lecturer(s):
Assoc. Professor Hera Oktadiana
Workload expectations:The student workload for this 3 credit point subject is approximately 130 hours.
  • 39 Hours - Workshops