James Cook University Subject Handbook - 2018

BU4073 - Research Methods and Analysis

Credit points: 03
Year: 2018
Student Contribution Band: Band 3
Administered by: College of Business, Law & Governance

Students must undertake both BU4072 and BU4073 concurrently.

This subject develops research strategies and methodological skills and analyses relevant to business research. Topics considered include case studies, survey methodology, questionnaire construction, field work techniques, simulation methods, focus groups and index construction. Multiple data analysis techniques are addressed. Emphasis is placed on the intelligent interpretation of information.

Learning Outcomes

Inadmissible
Subject
Combinations:
BU4065

Availabilities

Townsville, Internal, Study Period 1
Census Date 22-Mar-2018
Coordinator: Professor Philip Pearce
Lecturers: Dr Tingzhen Chen, Professor Philip Pearce.
Contact hours:
  • 39 hours workshops/Seminars
    Assessment:other exams (50%); method assignment (25%); individual advanced statistics assignment (25%).

    Cairns, Internal, Study Period 1
    Census Date 22-Mar-2018
    Coordinator: Professor Philip Pearce
    Lecturers: Professor John Hamilton, jc146845.
    Contact hours:
    • 39 hours workshops/Seminars
      Assessment:other exams (50%); method assignment (25%); individual advanced statistics assignment (25%).

      Note: Minor variations might occur due to the continuous Subject quality improvement process, and in case of minor variation(s) in assessment details, the Subject Outline represents the latest official information.