CP2017 - Interactive e-Business

Credit points:	03
Year:	2016
Student Contribution Band:	Band 2
Administered by:	College of Business, Law & Governance

This subject will introduce students to the ways in which organisations and businesses use the Internet and emerging technologies in business activities. Concepts and features of e-business and m-business technologies will be presented. The nature of core e-business and m-business activities will be discussed. Topics covered are technology infrastructure, business models, security challenges, legal and ethical issues, trends, and case studies for e-business/m-business.

Learning Outcomes

• Be able to identify and understand different web- based interfaces, including online auctions, virtual communities and web portals;
• Be able to describe revenue models, web-based marketing and business-to-business (B2B) strategies;
• Be able to describe infrastructure, hardware and software supports for e-Business;
• Be able to define and plan solutions for e-Business;
• Be aware and understand the various security, legal, ethical and tax issues related to e-Business.

Assumed Knowledge:

Students are expected to understand the basics of computer hardware and software, as well as understand the fundamental concepts in data communications and the Internet.

Availabilities
JCU Singapore, Internal, Study Period 51
Census Date 07-Apr-2016
Coordinator:	Dr Kim Ku
Contact hours:	26 hours lectures 24 hours practicals - only the first hour of each practical is supervised
Assessment:	end of semester exam (55%); presentations (10%); tutorial attendance and participation (10%); assignments (25%).
Restrictions:	An enrolment quota applies to this offering.
Beijing UT, Internal, Study Period 68
Census Date 12-May-2016
Coordinator:	Dr Kim Ku
Contact hours:	26 hours lectures 24 hours practicals - only the first hour of each practical is supervised
Assessment:	end of semester exam (55%); presentations (10%); tutorial attendance and participation (10%); assignments (25%).
Beijing UT, Internal, Study Period 69
Census Date 24-Nov-2016
Coordinator:	Dr Kim Ku
Contact hours:	26 hours lectures 24 hours practicals - only the first hour of each practical is supervised
Assessment:	end of semester exam (55%); presentations (10%); tutorial attendance and participation (10%); assignments (25%).

Note: Minor variations might occur due to the continuous Subject quality improvement process, and in case of minor variation(s) in assessment details, the Subject Outline represents the latest official information.