TO3037 - Tourism Policy and Planning
[Offered in odd-numbered years]
| Credit points: | 03 |
| Year: | 2007 |
| Student Contribution Band: | Band 2 |
| Administered by: | Discipline of Tourism |
This subject will explore the role of government in the development and control of tourism. It examines relationships within and between different levels of government and between government and private enterprise. In particular the subject will analyse the effects of government policy on regional tourism development and international marketing.
Learning Outcomes
- to develop an understanding of the role of government policy and regulation in tourism development;
- to learn the processes involved in preparing regional development proposals;
- to analyse the effects of government policy on regional tourism development and marketing.
Graduate Qualities
- The ability to think critically, to analyse and evaluate claims, evidence and arguments;
- The ability to adapt knowledge to new situations;
- The ability to lead, manage and contribute effectively to teams;
- The ability to speak and write logically, clearly and creatively;
- A coherent and disciplined body of skills, knowledge, values and professional ethics in at least one discipline area.
| Prerequisites: | TO1005 or TO1006 |
| Inadmissible Subject Combinations: | TO5037 and TO6037 |
Availabilities | |
| Townsville, Internal, Study Period 2 | |
| Census Date 31-Aug-2007 | |
| Coord/Lect: | Professor Gianna Moscardo. |
| Contact hours: |
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| Assessment: | tutorial attendance and participation (% - 30%); multidraft Essays (20% - 50%); (20% - 50%). |
Note: Minor variations might occur due to the continuous Subject quality improvement process, and in case of minor variation(s) in assessment details, the Subject Outline represents the latest official information.