BU5118 - e-Commerce
Credit points: | 03 |
Year: | 2007 |
Student Contribution Band: | Band 2 |
Administered by: | Discipline of Accounting & Finance |
Available to MBA students.
The study of the nature of eCommerce/eBusiness; how it is being conducted and managed; and its major opportunities, limitations, issues and risks; legal, privacy and ethical issues.
Learning Outcomes
- ability to identify the stakeholders in electronic commerce and their capabilities and limitations;
- gain knowledge of the opportunities, problems and limitations associated with electronic commerce, including new business models, security, ethical issues of privacy and legal issues;
- learn how to develop a strategy driven Web presence for an organisation;
- understand how electronic commerce can be applied in a business;
- understand the essential concepts and technologies supporting electronic commerce;
- understand the key differences between electronic commerce and traditional commerce.
Availabilities | |
HolmesMelb, Internal, Study Period 2 | |
Census Date 31-Aug-2007 | |
Contact hours: |
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Assessment: | assignments (30%); (70%). |
Note: Minor variations might occur due to the continuous Subject quality improvement process, and in case of minor variation(s) in assessment details, the Subject Outline represents the latest official information.