GA2222 - Brochure Design

Credit points:	03
Year:	2006
Student Contribution Band:	Band 1
Administered by:

Available to students enrolled in the BCommunication Design degree.

A series of lectures and workshops exploring the design of multi-page brochures, with a regional focus on tourism publications. Particulr emphasis will be placed on methodology and work flow practices involved in creating large scale publications, and as such students will develop planning, organization and media control skills. Studies will include introduction to page layout applications, template design, style sheets, typography, image manipulation, stock photography, cover design, PDF creation and preparation of files for print

Learning Outcomes

• demonatrate an understanding of digital pre-press processes and substantial creative skills;
• develop a range of organisational and analytical skills relevant to employment in the design profession and achieve a level of technical proficiency appropriate for entry level professional practice;
• ability to liaise with pre-press, production and print professionals and prepare, interpret and complete pre-press documentation;
• ability to design full colour brochures from planning through to a print ready stage;
• demonstrate an understanding of converting print based publication for online use.

Graduate Qualities

• The ability to think critically, to analyse and evaluate claims, evidence and arguments;
• The ability to adapt knowledge to new situations;
• The ability to define and to solve problems in at least one discipline area;
• The ability to speak and write logically, clearly and creatively;
• The ability to calculate, produce, interpret and communicate numerical information;
• The ability to select and use appropriate IT tools;
• The ability to access and employ online technologies effectively;
• The ability to use and interpret different media;
• A coherent and disciplined body of skills, knowledge, values and professional ethics in at least one discipline area.

Prerequisites:	GA2010
Inadmissible Subject Combinations:	GA2211 and GA2221

Availabilities
, , Study Period 2
Census Date 08-Sep-2006
Coord/Lect:	arjvw.
Contact hours:	13 hours 13 hours 13 hours
Assessment:	(20%); (60%); (20%).
Special Assessment Requirements:	In order to establish the authenticity of work submitted for assessment, attendance at practical classes is compulsory. Rolls are kept and work submitted by students with an attendance of less than 80% will not be eligible for assessment unless prior approval has been obtained in writing from the lecturer.

Note: Minor variations might occur due to the continuous Subject quality improvement process, and in case of minor variation(s) in assessment details, the Subject Outline represents the latest official information.