GA1010 - Commercial Drawing and Illustration Techniques 1

Credit points:	03
Year:	2005
Student Contribution Band:	Band 1
Administered by:

Available to students enrolled in the BCommunication Design degree.

An introduction to commercial drawing and illustration techniques. Students enrolled in this subject will undertake a series of theoretical and practical workshops designed to develop a broad understanding of their function, philosophy and role of commercial drawing and illustration in contemporary society. Emphasis is placed on the practical application of research and investigative activities through exercises designed to utilise a variety of design solutions. Students will develop a basic expertise in a range of media, design related skills and will examine several concept building techniques that underpin the professional practice of illustration thus creating a solid foundation of understanding of design principles and sound drawing and illustration skills.

There are additional charges for this subject; please contact the School for details.

Learning Outcomes

• apply design principles and rendering techniques to promote a product or service in the most successful manner;
• become competent with a variety of black and white media;
• demonstrate a basic understanding of traditional and contemporary illustration and drawing processes and apply this knowledge in the formulation of the students work;
• develop a range of analytical and critical skills related to design practice;
• produce effective, monochromatic drawings and illustrations.

Graduate Qualities

• The ability to think critically, to analyse and evaluate claims, evidence and arguments;
• The ability to adapt knowledge to new situations;
• The ability to define and to solve problems in at least one discipline area;
• The ability to speak and write logically, clearly and creatively;
• The ability to calculate, produce, interpret and communicate numerical information;
• The ability to access and employ online technologies effectively;
• The ability to use a variety of media and methods to retrieve, analyse, evaluate, organise and present information;
• The ability to reflect on and evaluate learning processes and products.

Prerequisites:

Portfolio

Availabilities
, , Study Period 2
Census Date 31-Aug-2005
Coord/Lect:	arlm.
Contact hours:	13 hours 39 hours
Assessment:	(20%); (60%); (20%).
Special Assessment Requirements:	In order to establish the authenticity of work submitted for assessment, attendance at practical classes is compulsory. Rolls are kept and work submitted by students with an attendance of less than 80% will not be eligible for assessment unless prior approval has been obtained in writing from the lecturer.

Note: Minor variations might occur due to the continuous Subject quality improvement process, and in case of minor variation(s) in assessment details, the Subject Outline represents the latest official information.