James Cook University Subject Handbook - 2004

Offerings
View how BU5104 is offered in 2004

(Also shows pre-requisites and inadmissible combinations if applicable)

BU5104:03

International Business

Townsville, Sydney, Melbourne

HECS Band 2

40 hours lectures. Semester 2 (Sydney and Melbourne). Block mode in October (Townsville campus).

This subject examines the specific decisions and operational issues that are unique to multinational organisations, such as international trade, foreign direct investment, international financial management, R&D strategy, international marketing and technology transfer.

Learning Objectives:

critical appreciation of the theories, concepts, methods and empirical knowledge used in the field of international business education.

Assessment to be advised by first week of lectures.