BU5103:03
Management of Innovation and Technology
| Cairns | HECS Band 2 |
February block mode.
Staff: Dr J Campling.
This subject studies the strategies and practices used by organisations that excel in introducing product, process and marketing technology innovations. It examines strategic approaches to innovation and technology management in a cross-section of industries nationally and internationally.
Learning Objectives:
- critical appreciation of the theories, concepts, methods and empirical knowledge used in process, product and marketing innovation and technology management.
Assessment by group presentation/project (20%); individual project (5,000 words)(40%); three-hour examination or 3,000 word essay (40%).