James Cook University Subject Handbook - 2002

BU4052:04

Advanced Business Issues

Townsville, Cairns

HECS Band 2

26 hours lectures, 24 hours workshops. Full year.

Available to level 4 Tourism, Business, Management, Marketing and Human Resource Management Honours students.

Staff: Mr A Birtles (Townsville campus); Mr C Ware (Cairns campus).

An advanced analysis of current business issues.

Learning Objectives:

1. develop an advanced understanding of the key current issues in the tourism, management, marketing and/or human resource management fields;
2. develop high level skills in presentation of seminars;
3. develop high level skills in analysis of complex tourism, management, marketing and/or human resource management problems.

Assessment by presentation of three seminars (20% each); report on current issues (40%).