James Cook University Subject Handbook - 2001

MG3791:04

Current Management and Marketing Issues 1

Townsville

Prerequisites: 18 units of level 2 subjects or permission of HoS

26 lectures, 12 tutorials. First semester. Also offered at Holmes College in Sydney and Melbourne, first and second semester and January/February intensive block mode.

This subject presents a range of current Australian and global developments in contemporary management theory and practice.

Learning Objectives:

  1. to prepare students for challenges facing modern managers.

Assessment to be advised.