BU5201:03
Research Methods
Townsville, Cairns
40 lectures. Second semester (Townsville campus); first semester (Cairns campus).
Staff: Mr D Lemke, Dr J Campling, Ms C Echtner, Dr A Lysons.
Intermediate to advanced level study of contemporary qualitative and quantitative research methods in management, including various data collection, data analysis and data interpretation methods.
Learning Objectives:
- a thorough understanding and ability to use qualitative and quantitative theory, data collection and analysis techniques, leading to an advanced understanding of the relationship between theory generation and research.
Assessment by research proposal (50%); essay (50%).
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